Marketing

Strategic Marketing for sustainable social impact.

Start smart with a mission-focused strategy

The right marketing activities will help you build strong stakeholder relationships, grow a sustainable funding base, and reach more of the people who need you. Focus on the wrong things, and you risk wasting scarce time and money. That’s why we always start with strategy.

A marketing strategy for social impact contains clear principles to guide not only what you do to grow your business, but also how you do it – in line with your mission, your current market context, your strengths and the needs of the people you serve.

Whether you’re starting from scratch or refining an existing strategy, Community Business Bureau will work by your side to develop a strategy your team is excited to take to market.

Strategy in action: your marketing plan

With your strategy in place, it’s time to take action!

Community Business Bureau will help your team to build and implement a marketing plan that makes the most of your unique strengths. We can do it all for you, or ,this is where our approach is a little different from a standard marketing agency, coach your team while we work: teaching you the ins, the outs and pitfalls of executing marketing activities, so you can do it yourself next time.

We want to help you grow and develop your organisations’ ‘marketing muscles’ – it’s all part of our mission!

Free consultation

When we first meet we’ll work to understand your current marketing strategy, market context and goals, and design a program that’s right for your situation and your budget. Contact us to book a free 30 minute consultation, by phone or in person.

What our clients say

Down Syndrome marketing client “CBB’s marketing consulting team … ran an inspiring, thought-provoking and practical workshop for us which helped us to gain clarity on our ‘voice’. Together we came up with strong brand messages which we are using to this day, to great effect.

Following the workshop we engaged the CBB team to help us with writing some of our marketing materials, including our website, to ensure that we were positioning ourselves as favourably as possible. We couldn’t be happier with the results.

The process we have undergone with CBB has been underpinned by a strong sense of partnership and collaboration. The team understands our organisation, is entrenched in the sector and is thoroughly supportive of our work. The not for profit sector can only benefit from the support of organisations like CBB.” Maureen Lawlor, CEO, Down Syndrome SA

 

Logo The GAP youth and community centre

“The team at CBB were amazing; they lead us through the process and supported us to be able to update the website. 

“We are really happy with the outcome. It has been a solid investment”
Michelle Krauer, CEO, The Gap Youth & Community Centre

 

Read more on our client feedback page.

Want to know more?

Meg Drechsler is our Senior Marketing Consultant, who can help you find creative and strategic solutions to your NFP’s marketing needs. Get in touch via:

Email: consulting@cbb.com.au
Phone: 1300 763 505